# Acoris Advisory

> Acoris Advisory is a strategic marketing advisory led by Hridesh Singh, helping founder-led businesses diagnose and fix what holds their marketing back. Based in Mumbai, India, and working with clients across India and abroad. Tagline: Marketing at the Core.

Acoris works in one order — diagnose, advise, execute — and offers only the services a business actually needs.

- Founder: Hridesh Singh, a marketing leader with 20+ years of experience (career began 2003), formerly AVP-Marketing at S.Kumars Group and GM-Marketing & Operations at Naresh TexoPrints, advising founder-led businesses since 2018.
- Clients: founder-led and owner-managed businesses, typically ₹1–50 crore in revenue, in financial services, D2C and retail, B2B services and non-profits. Current clients are in Mumbai, Chennai and Kolkata.
- Contact: info@acorisadvisory.com · https://acorisadvisory.com/contact/

## Services

- [Marketing Diagnostic](https://acorisadvisory.com/marketing-diagnostic/): one-time review of a business's marketing across five areas (ideal customer, resources, current marketing, results, goals alignment), scored on a 200-point scorecard. Delivers a diagnosis, recommendations, a 12-month roadmap and a 90-day action plan. ₹50,000 plus taxes; typically 2–3 weeks. Every engagement starts here.
- [Marketing Advisory](https://acorisadvisory.com/marketing-advisory/): monthly retainer (minimum three months) in which Acoris acts as senior advisor or acting head of marketing (fractional CMO). Fortnightly reviews; weekly reports for B2C/D2C and monthly for B2B.
- [Marketing Execution](https://acorisadvisory.com/marketing-execution/): hands-on work scoped to the plan — as an extension of the client's team or as the full marketing function — across brand, digital and performance marketing, social media and content, and customer engagement.
- [All services and capabilities](https://acorisadvisory.com/services/)

## About the approach

- [Methodology](https://acorisadvisory.com/methodology/): the Acoris Marketing Operating System — Diagnose, Design strategy, Build execution systems, Execute campaigns, Optimise performance.
- [About Acoris Advisory](https://acorisadvisory.com/about/)
- [Insights](https://acorisadvisory.com/insights/): articles on marketing strategy for founders.